Imagine eye tracking in the supermarket!? Imagine no more…

We at SALSA/iCAMP have a significant interest in man-machine interfaces– of all types. Our works with eye tracking (see Nick Giovinco’s slick comparison of x-ray reading using novice and expert physicians as well as others) have gotten us really curious as to what’s out there. Wow. Look at this. We’ve already ordered ours.

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